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Burberry launches urgent turnaround plan to save brand
Burberry Ramps Up Turnaround in Effort to Revive Brand
Trench-coat maker
Burberry
said it is taking further steps to cut costs and change its pricing strategy, ramping up turnaround efforts after it slid to a loss on sharply lower sales. The British luxury group outlined Thursday a new strategic plan following ...
Burberry launches urgent turnaround plan to save the brand
Burberry's CEO Joshua Schulman said the troubled British retailer will act "with urgency" to address woes fueled by "inconsistent brand execution."
Burberry unveils turnaround plan as it swings to half year loss
Burberry has announced a new turnaround initiative as it looks to “reignite” its appeal to to luxury customers, improve performance and drive long-term value creation. The fashion brand unveiled the plans as it reported its results for the six months ending 28 September.
16h
on MSN
Embattled fashion house Burberry reveals massive overhaul sending shares to an all-time high
Burberry is aiming to boost waning sales by refocusing on heritage designs and statement pieces under sweeping revamp plans ...
Bloomberg L.P.
8h
Burberry Dons Its Raincoat to Weather Luxury Storm
Previously, she was a reporter for the Financial Times.
Burberry
Group Plc has spent the last seven years under two ...
17h
Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
18h
on MSN
Burberry Puts Trenchcoats and Scarves at Center of New Strategy
Burberry Thursday outlined a new strategy that will focus on scarves and the outerwear such as trenchcoats it is known for as ...
2h
Burberry needs time to recover from recent chequered past as new strategy revealed: Richard J Hunter
Burberry’s recently chequered past looks set to continue for now. But the group has laid some ambitious foundations for a new ...
brandequity.economictimes.indiatimes
1h
Burberry puts focus back on trench coats, scarves
In its turnaround plan, Burberry puts focus back on trench coats, scarves in turnaround plan. New CEO Joshua Schulman laid ...
21h
UK stocks edge higher, Burberry boosts mid-caps
UK stocks edged higher on Thursday, with luxury firm Burberry leading gains in the mid-cap index after unveiling a turnaround ...
21h
on MSN
Burberry shares soar as new CEO Josh Schulman admits ‘lack of focus on outerwear,’ vowing to turn losses around
Burberry also plans to slash costs by millions and has set a lofty new revenue target under CEO Josh Schulman.
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